Every few weeks someone asks me if Showit is actually good. My answer is always the same — yes, and it depends who’s asking. Here’s the version that doesn’t read like a sponsored post.
I build on Showit regularly. I’ve seen it shine and I’ve seen people struggle with it. So here’s the honest version of this review — not the one that reads like a sponsored post.
What Showit
Actually Is
Showit is a drag-and-drop website builder built specifically for visual, design-forward brands. It was created with photographers in mind but has expanded well beyond that — wedding vendors, coaches, service providers, and small businesses of all kinds use it now.
The key thing that makes Showit different from Squarespace or Wix: there is no grid. You can place any element — text, image, button, shape — anywhere on the canvas. Pixel-level control without writing a line of code.
It also integrates with WordPress for blogging, which means you get Showit’s visual design paired with WordPress’s powerful SEO and blogging capabilities. That’s a genuinely useful combination.
Who Showit
Is Actually For
The Pros — Where Showit
Actually Delivers
I’ve worked in Squarespace, WordPress, Webflow, and Wix. None of them give you the same visual control as Showit at the same accessibility level. If you have a design vision, you can execute it in Showit without compromise.
This alone is worth a lot. Instead of your mobile layout being an automatic squished version of desktop, you design it separately. That means your mobile site can look intentional instead of like an afterthought.
The WordPress blog integration means your blog posts live in WordPress and get indexed by Google accordingly. If content marketing or SEO is part of your strategy — and it should be — this matters.
The templates are genuinely good. Even the starting point looks polished, which is more than I can say for most platforms. If you’re working from a well-designed template, you’re already ahead.
The Cons — The Things
Nobody Tells You
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My Honest Take
Showit is a genuinely excellent platform for the right client. If visual design matters to your brand and you want a site that looks custom without a custom development budget, it’s hard to beat.
If you want the cheapest, simplest option and design isn’t your priority — it’s probably not your platform. But if you’re a business owner who has ever looked at your website and thought “this doesn’t look like me” — Showit is almost certainly the answer.
“The freedom Showit gives you is real. But freedom means decisions — and decisions mean you need either design instincts or a really good template to start from.”
Start with a template or
build it with me.
Premium Showit templates built by a designer with 15 years of experience — or a fully custom site designed around your brand.
Talk to Jade about custom web design
you should have a website that works just as hard as you do.
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These Showit templates are built for business owners who want a professional online presence without the agency price tag or the tech headache. Each design is fully customizable — swap your photos, update your copy, and go live faster than you thought possible. And because Showit is so intuitive, you'll actually be able to maintain it yourself long after launch day.